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Our perception of the role of the subconscious in the scheme of things has broadened over the past few decades as it became a significant area of research.

It’s been believed that outer stimuli are received by our conscious mind, processed and acted upon to produce a result that may or may not be to our liking.

On the other hand, several psycho-analysts and researchers have emphasised that our subconscious mind has a huge impact on our results, without us even realising.

According to Wikipedia:

Subliminal stimuli (literally ‘below threshold’), contrary to supraliminal stimuli or ‘above threshold’, are any sensory stimuli below an individual’s threshold for conscious perception.

While some research has found that subliminal messages do not produce strong or lasting changes in behaviour, a recent review of functional magnetic resonance imaging (fMRI) studies shows that subliminal stimuli activate specific regions of the brain despite participants being unaware.

The concept may be easily understood as simply as the effect watching a movie has on our minds – a comedy makes us feel happy, a romantic movie makes us feel emotional, while a thriller may leave us with clasped hands and stiff muscles… all without these being a ‘reality’ of our lives.

When was the last time you just ‘thought’ of a rich, decadent chocolate cake and ‘drooled’?

While the mystery of the subconscious gets unravelled, it’s obvious that all visual, audio and other sensory stimuli have the potential of taking a seat in our subconscious mind… temporarily or forever!

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